14 January 2022
Introducing Poler
This week, while longingly looking ahead to Spring, we're over the moon to welcome Poler into the Wavelength brand mix. "Since 2010, Poler has bridged the gap between action sports and traditional outdoor activities. They make fun and...
17 December 2021
Keep on Truckin'
From promotional giveaways to modern fashion, sprinkled with practicality and style, the Trucker cap has been a favourite among peaked hat styles since the 1930s when they were first given to American truckers.
During the 1950's the style was adopted by greaser culture and has been a staple piece ever since.
7 December 2021
Gift Ideas For The Fair-Weather Female Shredder
Can only be found when the water temp hits a balmy + 20C on the mercury and won’t even fathom cladding herself in anything denser than a 3/2 (at a push. Prefers a Brazilian cut Bali-made bikini for sure.
7 December 2021
Gift Ideas For The Core Waterwoman
gifts for surfers Doesn’t give two figs for being cool, looking cool, or caring for what’s cool. Didn’t start surfing for the aspirational element, is a die-hard water lover, come rain or shine (better...